The SupplySide priority placement system determines the order of companies when selecting a booth location for SupplySide events.

All current exhibitors at the time of the priority points deadline will be included in the booth selection schedule.

The SupplySide priority placement system determines the order of companies when selecting a SupplySide booth location. All current exhibitors at the time of the priority points deadline will be included in the booth selection schedule in order of priority.  Priority status is based on the total dollars spent during the last three calendar years and the current calendar year, as well as the dollars you have booked for future months, with the following brands: SupplySide Global, SupplySide Connect New Jersey, SupplySide Supplement Journal and SupplySide Food & Beverage Journal.

SupplySide Global 2026 priority point deadline: July 25, 2025

SupplySide Connect New Jersey 2026 priority point deadline: Jan. 30, 2026

Missing the priority points deadline may affect your placement in the booth selection schedule, potentially resulting in a less favorable location.

Yes, you can improve your priority status by increasing your spending with SupplySide Global, SupplySide Connect New Jersey, SupplySide Supplement Journal and SupplySide Food & Beverage Journal.

New exhibitors will be able to reserve booth space only after those on the priority points list have done so. However, we provide a dedicated New Exhibitor Zone on the floorplan exclusively for first-time exhibitors.

Yes, exhibitors with lower priority status still have the opportunity to secure any remaining booth spaces available on the show floor at the time of their booth selection appointment.

No, priority points are accumulated from specific SupplySide brands: SupplySide Global, SupplySide Connect New Jersey, SupplySide Supplement Journal and SupplySide Food & Beverage Journal.

Reach out to Jake Dalton, Sales Operations Manager at jake.dalton@informa.com with more questions.